Hello.
HelloGriff is the creative studio of freelance graphic designer, Paul Griffin.
I think great design is more than making things look sh*t hot, it’s about defining a problem and creating a solution.
Being one of those ‘creative types’ I will happily fixate on the font size for your business cards or the right shade of cerise for your web banner. Most importantly, I love helping brands and businesses to reach their target audiences quickly and profitably.
Who am I?
I’m Paul Griffin, a freelance graphic designer and the founder of HelloGriff. My design career began in New Zealand and later continued in the UK, where I’ve had the chance to work with a mix of businesses — from well-known high street brands to family businesses that started life around a kitchen table.
I started my career after graduating from design college in New Zealand, spending years in studios and agencies before moving freelance. That shift allowed me to work more closely with businesses and focus on what matters most — purposeful design and long-term client relationships. Now based in Nottingham, I bring two decades of experience in both print and digital design, helping brands of all sizes stay consistent, credible, and competitive.
When I’m not working on client projects, I’m usually following sport from the sofa — still holding out hope for a late call-up to Formula 1, or at least winning the Dad of the Year award (4 years running!).
What I Offer
I specialise in brand design, graphic design for print, and digital design. My goal is simple: to help businesses communicate clearly, build trust, and use design as a real driver for growth. Whether it’s a rebrand, a campaign, or a suite of marketing materials, I create design that looks great and works hard for your business.
- Brand identity and logo design
- Print design (brochures, packaging, direct mail, exhibition graphics)
- Digital design (social media assets, web graphics, email templates)
- Artwork production for print and campaigns
- Visual consistency and brand system updates
Looking to get in touch?
Explore more of my services
Are you talking to me?! If your customers aren’t seeing your message then it could be a waste of marketing budget. Instead place value on clear messaging, that cuts through to your audience.
Brochures and product catalogues still play an important part of a company’s marketing. Nothing beats being able to hold a brochure, feel the paper stock and smell the freshly printed pages (just me?!).
You don’t get a second chance to make a first impression – unless you’re looking to re-brand. I can work with you on either a new box-fresh brand or maybe to evolve your current one.
Sometimes you need to be big and bold, from posters and pull-up banners to exhibition graphics and signage, I can make sure you can be seen.
From a simple leaflet or flyer to a personalised bespoke design, let’s create stimulating results-driven direct mail campaigns.
With social media even more important these days, I can help create your social media posts and graphics for all platforms including your website.